Marketing Operations & Insight Lead

As the UK's leading parking and technology-enabled management group, we support more than 9,000 locations across housing, healthcare, education and commercial estates. We're proud to be Carbon Neutral Britain certified and committed to creating positive outcomes for our clients, communities and colleagues alike. We're growing quickly, investing heavily in technology and expanding into new sectors, creating exciting opportunities for people who want to make an impact and be part of something ambitious. Why not join us?

Agena is looking for a commercially minded

Marketing Operations and Insight Lead to create the operational backbone of the Commercial Growth Engine.

The role makes growth activity measurable, connected and scalable by operating the marketing-to-sales funnel, marketing automation, lead data, dashboards and improvement cadence within the governance set by Sales Operations. It is a hands-on lead role.

Responsibilities And Duties

• Own and improve the end-to-end lead journey, from enquiry through qualification to handover to the sales team.
• Develop and maintain effective processes, workflows and playbooks that support Marketing, SDR and Sales performance.
• Drive continuous improvement by identifying bottlenecks, inefficiencies and opportunities to increase conversion rates.
• Manage lead scoring, routing, nurturing and qualification processes to ensure high-quality opportunities are prioritised.
• Lead the development and optimisation of marketing technology, automation and data processes.
• Oversee the day-to-day operation of the corporate website platform, including governance, integrations, performance and supplier management.
• Build and maintain dashboards, reporting and attribution models to measure marketing effectiveness and pipeline contribution.
• Turn campaign, sales and customer insights into actionable recommendations that improve targeting, conversion and growth.
• Champion the use of AI and automation to improve efficiency, decision-making and commercial outcomes.
• Work closely with Marketing, SDR, Sales Operations and Technology teams to ensure data accuracy, process compliance and operational excellence.

Who You Are

• Experienced in Marketing Operations, Revenue Operations or Growth Operations within a B2B environment.
• Commercially minded, with a strong understanding of lead generation, qualification and sales funnels.
• Confident working across marketing technology, CRM systems, automation platforms and reporting tools.
• Analytical and data-driven, with the ability to turn insights into practical improvements.
• Strong communicator who can engage stakeholders across Marketing, Sales and Technology functions.
• Process-oriented but pragmatic, focused on delivering measurable business outcomes.
• Curious about AI and automation, and able to apply them responsibly to improve performance and efficiency.

Full job description and person specification is available on request and will also be provided during shortlisting and interview stages.

• Please attach a cover letter to your application **

Agena Values

We believe that the way we do business is as important as the business that we do. Operating with integrity and high ethical standards is the Agena Group way. Our values reinforce our behaviours and what is important to us. Living these values is essential to our success.

Ambitious: we aim for world class service

Disruptive: we're here to change the industry

Ethical: we do things for the right reasons

Insightful: we use research to guide our decisions

Collaborative: We're better when we work together

Innovative: we help people see things differently

Other Information About The Role

Salary: £45,000 - £55,000 per annum, depending on experience

Hours: 40 per week; Monday - Friday 9am - 5pm

Location: Work from home or based in one of our offices in Lancing, Newton Abbot, Slough or Stafford.

(Please note this is a UK based role).

Our selection process is as follows: Application - Screening - Competency Based Interview - Task

You must be able to legally live and work in the UK without sponsorship. This position is based in the UK.

The postholder will be required to travel to external meetings on occasion and to other office locations by the most effective means available

Benefits

We know there's more to life than work - that's why when you join Agena, you'll get your pick of our amazing benefits through our Enjoy Benefits platform. That includes discounts on gym memberships, travel bookings, high street vouchers and days out. You can also benefit from Technology benefits, Wellness benefits, Health Care plans and Car Lease benefits and much more.

Incremental holiday increases to recognise long service

2 volunteering days a year

Unlock your potential with our training, learning & development, and apprenticeship options throughout your career

Employee Assistance Programme - 24/7 confidential, independent and professional counselling

Cycle-to-work scheme

EV Charging points at office locations

Regular team/company socials

We believe a great workplace is about more than benefits. It's about creating a culture where people feel connected, supported and able to make a difference.

Our Engagement Committee brings colleagues together through charity initiatives, local events, book clubs, wellbeing activities and much more. You'll also have the opportunity to get involved with our award-winning D&I Committee, helping to shape positive change across our group.

As we continue to grow, we're committed to investing in our people, because their success drives ours.

We are proud to be certified Carbon Neutral and hold ISO Accreditations for Quality Management, Environmental Management and Information Security Management.

We are a Mindful Employer and are committed to supporting your mental health at work.

The Agena Group are proud to be part of the Disability Confident scheme. We are committed to providing an inclusive and barrier-free recruitment process. We will provide reasonable adjustments and support to ensure neuro-diverse applicants or those with a disability or long-term condition can be their best during the recruitment process. To request an adjustment, if you need this job advert in an alternative format, or if you have any questions about the recruitment process, please contact Sign in to view email

(No agency speculative contact - thank you)