Influencer Manager
BBC
JOB DETAILS
JOB BAND: D
CONTRACT TYPE: FTC ending 26/02/2027
DEPARTMENT: Children’s & Education
LOCATION: Media City, Salford. Hybrid – two office days per week
PROPOSED SALARY RANGE: £55,000-£65,000 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application – though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage.
PURPOSE OF THE ROLE
Have you got proven experience running influencer campaigns for big brands or media organisations? Do you know exactly what makes young audiences and parents stop scrolling? We need you! Join the BBC Children’s & Education team as an Influencer Manager, leading on C&E influencer activity across CBeebies and Bitesize, working with wider stakeholders and departments to ensure each campaign reaches new audiences and existing fans of our brands. This is a new role, allowing the right candidate to shape it and really make their mark.
Your Key Responsibilities And Impact
- Responsible for the assignment and spend of all influencer budget across C&E Social
- End-to-end management of CBeebies brand ambassadors, including briefs, budgets and communication
- Work alongside BBC teams (Comms, Marketing, Social, Editorial), agency partners and social platforms to ensure influencers and content are right for our brands and align with BBC values and messaging
- Lead on reporting and analysis of activity to influence future campaigns, commissions and ways of working
- Scope out further opportunities to promote our brands and shows to niche communities and partners, as well as working with external organisations to amplify our brands
Your Skills And Experience
- An in-depth understanding of social platforms and how brands are using them to work with creators effectively
- Proven experience running high-performing influencer campaigns for young or parent audiences
- Experience measuring results and showing value in digital content using social measurement platforms
- Experience getting buy-in from multiple disciplines and teams, aligning different perspectives and bringing everyone together
- Strong communication and presentation skills. Comfortable communicating with senior stakeholders
- An self-starter mindset with a can-do attitude
If you can bring some of these skills and experience, along with transferable strengths, we’d love to hear from you and encourage you to apply.
Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Recruitment policy. This allows us to discuss any support you may need and assess any risks. Failure to disclose may result in the withdrawal of your offer.
For any general queries, please contact: ***email_hidden***
Redeployment
The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.
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